In no particular order, here’s a compilation of items that proved to be top sellers for 2014, including more than a few head scratchers.
The year’s best-selling book at Amazon.com may come as quite a shock, starting with the fact that it wasn’t released in 2014—but seven years earlier. It’s StrengthsFinder 2.0, a research-driven book about assessing one’s natural talents and building them, from author Tom Rath and publisher Gallup Press. In fact, many of the 2014 top 20 best-sellers at Amazon may be surprises, including several kids’ books (two Frozen-related titles, one Whimpy Kid), some classics (To Kill a Mockingbird, Oh the Places You’ll Go!), and the College Board’s Official SAT Study Guide. There’s a fair amount of overlap with the list of 2014 best sellers from Barnes & Noble, including The Fault in Our Stars, Bill O’Reilly’s Killing Patton, and Diary of a Whimpy Kid: The Long Haul in the top 20 for both.
Soda slumped in a big way in 2014. Among other measures, Coca-Cola felt forced to cut jobs, partner with energy drink Monster Beverage, and launch a high-end milk brand in order to cope with declining sales of classic Coke soda brands. But guess what? According to data from the Beverage Marketing Corporation, carbonated soda is still tops in the U.S. in terms of packaged beverage sales, accounting for 20.9% of all sales in 2014. Fast on soda’s heels, however, is bottled water, which captured 17.8% of the beverage market this year, up from 14.4% in 2009. By 2016, it’s expected that bottled water will surpass soda as the country’s best-selling packaged beverage.
Per Statista, the all-things-statistics site, the best-selling water brand in the U.S. in 2014 was “Private Label,” which was purchased at least twice as often as any other brand. What, you’ve never heard of “Private Label”? There’s good reason: It’s simply the collective term used to lump in all generic store brands of bottled water—the cheap stuff that’s apparently quite popular with American consumers. (The nation’s best-selling ice cream is also “Private Label.”) Rounding out the top five are bottled water brands you’re probably more familiar with: Dasani, Nestle, Aquafina, and Poland Spring.
Surprise Marijuana Product
When recreational marijuana became legal in Colorado (and later, Washington state), it was assumed that sales would be strong for pot you could smoke. Much more surprising have been the impressive sales of pot you can eat or drink. A recent report estimates that in Colorado, edible marijuana accounts for 45% of all pot sales. One explanation for high demand for edibles is that local laws ban public smoking, while pot-infused brownies or soda can be consumed out in the open without calling attention. (Keep in mind: It’s still illegal to consume marijuana in public in any way in Colorado.)
The “Frozen” soundtrack had a huge headstart, but “1989” from Taylor Swift has been coming on strong in recent months, with sales boosted no doubt by her decision to remove her music from Spotify. Just before Christmas, the New York Times reported that “Frozen” had sold 3.46 million copies in the U.S. thus far in 2014, versus 3.34 million for Swift, and that it was too early to declare a champ: “The victor will be decided in the next few days as stockings are stuffed and iTunes gift cards are redeemed.” Meanwhile, a few months ago, Billboard posted a fascinating comparison of the top-selling albums from 2014 versus 1994: Through October, 2014 had only one album that had sold more than one million copies (“Frozen,” of course), while every album at that point in 1994’s top 10 had sold more than 1.8 million copies.
The Wall Street Journal dubbed the vinyl record as the year’s “Biggest Music Comeback” after LP sales surged nearly 50%. Record sales were especially strong among hipsters and younger clientele at retailers like Urban Outfitters, Whole Foods, and Amazon. As for the year’s best-seller, it looks like the award goes to Jack White’s “Lazaretto,” which became the biggest vinyl record in 20 years after 60,000 copies were sold within two months of its release. “Lazaretto” has gone on to sell more than 75,000 copies in vinyl format so far. White also broke the record for the fastest released record ever in 2014, with a special limited-edition 45 of the album’s title track that was printed and made available for sale less than four hours after the song was recorded.
iTunes Paid Apps
“Call of Duty: Advanced Warfare” sold roughly 5.8 million units in the U.S. in 2014, the most of any video game. The others in the top three (“Destiny” and “Grand Theft Auto V”) were also heavy on guns and violence.
Video Game Console
Thanks to some deep discounting, Microsoft’s Xbox One reportedly outsold the Playstation 4 and all other consoles on Black Friday and throughout all of November. But in the grand scheme, Sony’s PS4 has been pretty dominant. The PS4 reached 10 million global sales by August 2014, less than one year after it hit the market, and the console crossed the 17 million mark in December, far outpacing Xbox One sales.
The Ford F series has been America’s best-selling truck for 38 years, and the best-selling vehicle period for 33 years—including 2014. This is the case even as Ford sales fell off in autumn because buyers have been waiting for the new aluminum-body F-150 to hit the market. Perhaps more interestingly, Car and Driver compiled a list of the year’s worst-selling cars, which includes the Porsche 918 Spyder and the teeny-tiny Scion iQ. No doubt the former sold only 57 units at least partially because of its $800K+ starting price.
Luxury Auto Brand
Bragging rights for the year’s top-selling luxury automaker will come down to the wire. As of early December, BMW and Mercedes had each sold a smidge under 300,000 vehicles in 2014.
Through November, Nissan had sold 27,098 Leafs in the U.S., by far the most of any plug-in in 2014. Overall, however, electric car sales have underwhelmed lately, which isn’t surprising considering that gas prices have plummeted, negating some of the savings electrified vehicles provide compared to traditional cars. For the sake of comparison, Honda sold more than 32,000 CR-V crossovers in November 2014 alone.
According to NFLShop.com, the best-selling jersey from April 1 to October 31, 2014, was Peyton Manning of the Denver Broncos, followed by Super Bowl champion quarterback Russell Wilson of the Seahawks, and then two quarterbacks whose teams didn’t reach the playoffs this year: the Cleveland Browns’ Johnny Manziel and last-year’s jersey-selling sensation, Colin Kaepernick of the 49ers. Interestingly, while Dick’s Sporting Goods also has Manning’s jersey as its top seller, the best-selling jersey among women is Andrew Luck of the Indianapolis Colts. Perhaps they appreciate the incredibly sportsmanlike way Luck congratulates the opposition whenever a player slams him to the ground.
After being pulled from theaters and then released online, the controversial Seth Rogen comedy “The Interview” quickly became Sony’s top-grossing online film of 2014, snagging $15 million in digital revenue in a single weekend. As for traditional movies actually released widely in 2014, “Guardians of the Galaxy” came out on top in what was called a “confounding,” lackluster year at the box office, with overall sales down 5% compared to 2013. “Frozen,” the top-grossing animated film of all time and #10 among all movies, doesn’t qualify as the biggest movie of 2013 or 2014 because it was released in late 2013 and ticket sales were spread over both years. As for the top-selling DVD of 2014, the contest isn’t remotely close: Nearly 10 million copies of “Frozen” have been sold, roughly three times more than the #2 film, “The Hunger Games: Catching Fire.”