---
title: This Is the Most Profitable Best Picture Nominee This Year — and the Least
description: The 91st Academy Awards are tonight. Here are the best picture nominees that made the most and least money ahead of the ceremony.
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published: '2019-02-24T16:00:47.000Z'
modified: '2019-02-24T16:00:49.000Z'
section: Lifestyle
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![20190222-oscars least and most profitable](https://img.money.com/2019/02/20190222-oscars-least-and-most-profitable.jpg)

If *Roma* wins the Oscar for Best Picture during Sunday’s ceremony, it’ll break a few records — including the least profitable winner in decades.

Since 1959, the Best Picture winners have cost a median $15 million to make and earned a median $136 million at the box office worldwide. *Roma*, which also cost $15 million to make, has brought in only $3.65 million from theaters, putting it more in the red than any movie to win the accolade in over 60 years.

Here's a look at which 2019 Best Picture nominees made the most and least:

<!-- omitted unsupported block: oembed -->

Its return on investment (ROI) — a measure of how profitable the movie was for investors before marketing and promotional costs — is currently -76%. And while *Vice* is also in the red as of February 19, 2019, it actually has a fighting chance: it’s new to theaters, and it’s catching up quickly, making upwards of $1 million a day.

But *Roma*, a Netflix-distributed movie, doesn’t have that option.

Netflix [paid $20 million](https://www.indiewire.com/2018/10/private-life-22-july-roma-netflix-theatrical-1202009699/) to give its 100 million subscribers exclusive access to *Roma* as part of their monthly fee ...and that means no proper theater distribution. The [small $3.65 million box office](https://www.indiewire.com/2019/02/fighting-with-my-family-sundance-specialty-box-office-1202044692/) fortune is the result of its short stint in just a few cities, [as required by The Academy](http://mentalfloss.com/article/61626/how-does-movie-qualify-best-picture-academy-award) for Oscar consideration. The efforts clearly paid off: *Roma* is the first streaming platform movie [to be nominated for the Best Picture](https://www.vox.com/culture/2019/1/22/18187333/roma-oscars-nomination-best-picture-alfonso-cuaron) award.

Historically, the Best Picture winners (and nominees, for that matter) have always made money the same, traditional way: studios spend tens of millions of dollars on production and then make it back through box office gains and merchandise.

*Rocky*, the 1977 winner, had the highest return on every dollar by far, thanks to its sub-million-dollar budget. Its 12,112% ROI is almost three times the next highest ROI, which belongs to the 1964 winner *Tom Jones*. The Best Picture winner that made the most money, however, was *Titanic* — the only one to surpass $2 billion at the box office worldwide.

Of course, this year’s nominees include some high rollers too.

If Marvel’s *Black Panther* takes home the Oscar for Best Picture on Sunday, it would be tied with *Titanic* for the highest-budget film to win the award, and second to *Titanic* as the highest grossing film of all time. But *Black Panther*’s $200 million production cost puts its ROI way lower than its competitors (and 42 previous winners). Runner-up *A Star Is Born* started out ahead of this year's nominees in terms of ROI, covering its production costs on opening weekend itself. In the months that followed, it surpassed 1,000%, and somehow still had the second highest ROI.

*Bohemian Rhapsody*, the ROI winner among 2019's Best Picture nominees, made $854 million at the box office using a fourth of what *Black Panther* spent on production.

<!-- omitted unsupported block: oembed -->

On Sunday, we find out which of these movies takes home the gold trophy. It's everything if you’re in the movie-making business — but if you lose, a little green probably cushions the blow.

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