On Wednesday, JetBlue announced the giveaway to end all giveaways for travel lovers: The All You Can Jet Pass.
Just as the name implies, JetBlue will give three lucky winners, along with a companion, the chance to travel the globe as often as they’d like to any and all of JetBlue’s destinations. All you need to do to enter is completely wipe your Instagram feed clean so you can fly with a blank slate.
“With a blank social slate, participants are able to make room for all the destinations and activities they could capture and share using the pass,” JetBlue shared in a statement. This way, JetBlue added, the winners can showcase “who or what they love most by filling in the blank: All You Can ____.”
“With the #AllYouCanJetSweepstakes, we’re encouraging travelers to fly with a blank slate to help them imagine of all the places they could jet to with the All You Can Jet pass,” said Heather Berko, Manager, Advertising & Content at JetBlue, told Travel + Leisure. “We hope this will serve as inspiration to refill their slate with the activities, places and people they will visit – wherever that may be.”
Perhaps the best part of the giveaway is the fact that the winners don’t need to do anything in return — all they need to do is travel and enjoy themselves.
“There’s no posting requirement for the three lucky #AllYouCanJetSweepstakes winners, but with more than 100 destinations to choose from, we certainly hope they will fill up their blank slate so we can live vicariously through their year of adventure,” Berko added.
To enter, first clear or archive all your photos from your active and public Instagram account. Keep your feed clear through the end of the entry period on March 8 at 9 a.m. ET.
Then, JetBlue wants you to consider how you’d fill in the blank: All You Can ____ and choose an image of your own to illustrate a place, activity or a person you’d like to visit. Upload that image at jetblue.com/AYCJ and create your custom image frame to fill in the blank: All You Can ____.
Finally, download the image with the custom frame and post it on your Instagram tagging @JetBlue and the #AllYouCanJetSweepstakes hashtag in the caption to submit your sweepstakes entry. You’ll have to keep your Instagram feed clear, except for your newly uploaded All You Can ____ image, to be eligible to win.