Electric SUVs Are Getting Cheaper as Ford and Tesla’s Price War Ramps Up
By:
Pete Grieve
Pete Grieve
Reporter | Joined May 2024
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Brad Tuttle
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Courtesy of Ford
Ford just slashed the price of the electric Mustang Mach-E SUV by up to $4,000 as it jockeys for market share with Tesla, which briefly had more attractive pricing for its Model Y SUV.
The base price of the Mach-E is now $42,995, down from $45,995 before the latest price cut. The Mach-E qualifies for up to $3,750 of federal EV tax credits, which can essentially bring the price down to $39,245.
This is the second price cut on the Mach-E so far this year. Ford lowered prices in January by $600 to $5,900 depending on the trim, just a few weeks after Tesla announced its first (and largest) round of what would turn out to be many price cuts in 2023.
