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McDonald's Will Roll Out $1 Sodas and $2 McCafé Drinks This Spring

Published: Feb 22, 2017 1 min read
McDonald's Same Store Sales Up 7.1 Percent In January
A sign stands outside of a McDonald's restaurant February 9, 2009 in San Francisco, Ca.
Justin Sullivan—Getty Images

McDonald's is planning to cut beverage prices in response to declining sales amid a nationwide fast-food slump.

Beginning in April, the fast-food giant will offer $1 sodas of any size and small $2 McCafé items ranging from smoothies to expresso and frappe drinks, according to Bloomberg. The promotion will run for a limited time, but there is no word on when the deal will conclude.

McDonald's has relied on food promotions on the past with offers like two-for-$2 menu items, but this latest move under CEO Steve Easterbrook turns the attention to beverages.

“Demand has been a little weak,” Jack Russo, analyst at Edward D. Jones & Co, told Bloomberg. “A lot of these guys think they’ve got to keep promoting to keep people coming in the door.”