---
title: Pepsi, Nike, and DeLorean All Went Back to the Future
description: Brands are seizing the "Back to the Future" hype. The marketing has been hit or miss.
authors:
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published: '2015-10-21T20:33:21.000Z'
modified: '2024-04-16T07:16:54.000Z'
section: Lifestyle
tags:
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  - nike self-tying
  - october 21
  - Pepsi
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  - video
word_count: 107
canonical: https://money.com/pepsi-nike-delorean-back-to-future-bttf/
type: Article
source: structured-blocks
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> **Disclosure:** We research all brands listed and may earn a fee from our partners. Research and financial considerations may influence how brands are displayed. Not all brands are included. [Learn more](https://money.com/page/disclaimer/).

![Future1280X720](https://img.money.com/2015/10/future1280x720.jpg)

After October 21, 2015, every part of *Back to the Future* [is in the past](https://time.com/4082355/back-to-the-future-day-president-obama-michael-j-fox/), but that doesn't mean companies aren't using the opportunity to [market their products](https://time.com/4082247/nike-back-to-the-future-air-mag-sneakers/). Pepsi launched a Pepsi Perfect in a *BttF* stunt, and Toyota got Christopher Lloyd and Michael J. Fox to star in a commercial about their new hydrogen fuel cell car, the Mirai. DeLorean Motor Company is still selling cars, but they aren't making new ones. A couple of companies have tried to make a [hoverboard](https://money.com/best-hoverboard/), but there hasn't been one you can ride anywhere yet—let alone on water.

**Read Next:** [10 Back to the Future Predictions That Came True](https://money.com/back-to-the-future-day-predictions-accuracy/)

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