--- title: T.J. Maxx and 5 Other Stores That May Actually Survive the Death of Retail description: Many stores are falling victim to the retail apocalypse, but a number of them are bucking the trend. Check out six stores that are thriving authors: - name: Jennifer Calfas url: https://money.com/author/jennifer-calfas/ at_money_since: 2017 articles: 339 covers: - Business - Banking - Career Advice - Credit Cards - Economy and Politics - Education - Housing - Identity Theft - Insurance - Investing - Lifestyle - Loans - Personal Finance - Pets - Retirement - Shopping - Taxes - Technology social: - https://x.com/jencalfas former_staff: true published: '2017-06-29T20:12:46.000Z' modified: '2024-05-16T12:32:03.000Z' section: Business tags: - onetime - Retail word_count: 612 canonical: https://money.com/retail-apocalypse-tj-maxx-zara-dollar-general/ type: Article source: structured-blocks --- > **Disclosure:** We research all brands listed and may earn a fee from our partners. Research and financial considerations may influence how brands are displayed. Not all brands are included. [Learn more](https://money.com/page/disclaimer/). ![TJ Maxx](https://img.money.com/2017/06/tj-maxx-may-survive.jpeg) *A TJ Maxx store located in a shopping plaza is seen,Tuesday, May 16, 2017, in Orlando, Fla.* With the rise of [e-commerce](https://time.com/3938488/retail-displays/), news of [massive store closures](https://money.com/stores-closing-in-2016/) and bankruptcies for legacy retail brands have become business as usual in today's economy. But according to experts in the industry, the [retail apocalypse](https://money.com/malls-closing-2022-credit-suisse/) will not lead to the desolate and abandoned brick-and-mortar landscape that many expect will come as a result of Amazon and other digitally native retailer's continued dominance. In fact, a number of retailers have not only survived the impact of a changing retail industry, they've thrived. These stores, which include the mega-discount retailer and Amazon's greatest competitor Walmart, have found alternative approaches to growing their consumer base and catering to a digital-first world. The National Retail Federation saw a 3.6% growth in retail sales in 2016, and they expect that number to grow this year, said NRF President and CEO Matthew Shay. "There are dozens of retailers that have announced plans to add new stores and have robust growth," Shay said. "While some of these stores are closing, many, many stores are also going to be opened this year." Thriving retailers have a number of qualities that best suite their consumers. For many, that includes attracting millennial and Gen-Z shoppers and selling discounted items that can compete with Amazon, said Jeff Roster, vice president of retail strategy at IHL, a research firm for the retail and hospital industries. "It's a retail apocalypse if you're in one of those pockets that did not recreate themselves," Roster said. "Depending on your outlook, it could be catastrophic — or this is the ebbs and flows of business. And I think it's that." For both brick-and-mortar and digitally native retailers to thrive, Shay said, they must find common ground between the two platforms — and they must adapt to the needs of their customers. And some retailers have already done that. Check out six of the retailers that are bucking the apocalyptic trend: ![Biggest Zara Store In Madrid](https://img.money.com/2017/06/zara.jpg) *General view of the new Zara store on April 07, 2017 in Madrid, Spain.* ## Zara The Spanish retailer known for fast fashion has had a stunning performance in recent months, with a reported $733.3 million in net profit for the first quarter. That's a 18% jump from the same period last year. ![TJ Maxx, Marshalls, And Home Goods Stores Ahead Of The [f500link]TJX[/f500link] Cos. Earnings Figures](https://img.money.com/2017/06/tj-maxx.jpg) *A TJ Maxx store stands in Louisville, Kentucky, U.S., on Monday, May 15, 2017.* ## T.J. Maxx The discount retailer saw its sales increase by 3% to $7.8 billion in the first quarter of the year. Known for its marked down prices on high-end brands, T.J. Maxx has also opened 65 new stores in 2017, according to an IHL analysis. ![A [f500link]Dollar General[/f500link] Corp. Store Ahead Of Earnings Figures](https://img.money.com/2017/06/dollar-general.jpg) *A customer walks down the sidewalk after shopping at a Dollar General Corp. store in Scottsville, Kentucky, U.S., on Tuesday, May 26, 2015.* ## Dollar General The variety stores chain had $5.61 billion in sales during the first quarter of 2017 — that's more than $5.27 billion during the same time last year. The brand also has opened 1,000 stores in 2017 — the most stores of any retailer. And Dollar General hasn't had to change its model to survive the trying times, according to Roster of IHL. "They're growing dramatically," he said. ![People from the Arab states of the Persian Gulf coming out](https://img.money.com/2017/06/sephora.jpg) *People from the Arab states of the Persian Gulf coming out from a big store in Champs Elysees.* ## Sephora The make-up chain is continuing "a record revenue growth," according the company's latest quarterly report. In the U.S., the store has opened 70 stores this year. ![Wal-Mart Announces Plan To Create 10,000 Jobs In U.S. In 2017](https://img.money.com/2017/06/walmart1.jpg) *Customers shop at a Walmart store on January 17, 2017 in Skokie, Illinois. Wal-Mart Stores Inc., the nation's largest employer, announced today that it plans to create approximately 10,000 retail jobs this year through the opening of 59 new, expanded and relocated Walmart and Sams Club facilities and e-commerce services.* ## Walmart The [largest employer](https://money.com/biggest-us-companies/) in the U.S., Walmart has continued to find ways to reinvent its consumer strategy to adapt and thrive in a digitally dominate industry. The store saw a 1.4% increase in sales this last quarter, and has opened 59 more stores so far this year. The company has also launched a number of new initiatives like a free two-day delivery service for orders $35 and under as well as [a home delivery service that enlists its store's employees](https://money.com/walmart-home-delivery-employees-amazon-competition/). ![Nordstrom's Criticized By Trump After Dropping Ivanka Trump Fashion Brand](https://img.money.com/2017/06/nordstrom.jpg) *A Nordstrom store is seen on February 8, 2017 in Miami, Florida. Today, President Donald Trump commented on Twitter that the department store Nordstrom had treated his daughter Ivanka Trump unfairly after dropping her clothing label from the store.* ## Nordstrom Unlike its competitors like Macy's and JCPenney, Nordstrom has grown amid a difficult time for shopping mall-bound retailers. The company saw a 2.7% increase in sales last quarter and has opened 17 new stores since the start of the year. ```json { "@context": "https://schema.org", "@graph": [ { "@type": "BreadcrumbList", "@id": "https://money.com/retail-apocalypse-tj-maxx-zara-dollar-general/#breadcrumb", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://money.com" }, { "@type": "ListItem", "position": 2, "name": "Business", "item": "https://money.com/business/" }, { "@type": "ListItem", "position": 3, "name": "Retail", "item": "https://money.com/retail/" }, { "@type": "ListItem", "position": 4, "name": "T.J. 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