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Published: Jan 05, 2024 12 min read

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American Hartford Gold Group is a family-run business based out of Los Angeles that offers gold IRAs and other precious metals. Founded in 2015, it's achieved record growth in recent years.

In this guide, we'll take an in-depth look at American Hartford Gold. We’ll discuss its strengths and weaknesses, core offerings and business track record to determine if it's one the best gold IRA companies available.

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  • Diversify your portfolio by investing in a precious metal IRA or buy gold and silver directly
  • Highest price buyback guarantee
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Price match guarantee and no fees on buybacks

Longest time in business with 27 years of experience
  • Recommended by Glenn Beck and Judge Andrew P. Napolitano
  • Trusted by over 90,000 customers
  • Rated excellent on Truspilot & AAA on Business Consumer Alliance

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  • Augusta representatives available for 1 on 1 sessions
  • Recommended by Hall of Fame Quarterback Joe Montana
  • Available help from Augusta representatives while creating an account
  • Only 3 simple steps to open an account

Most IRAs Qualify for “No Fee For Life”

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  • 50 years of collective, combined experience in the markets
  • Expert guidance to open a gold IRA account 
  • Low-Cost Bullion, IRA eligible, and numismatic coins available
  • A+ Rating from BBB

Best for no liquidation fees

Some gold IRA companies will charge you a fee to liquidate your gold. This involves selling your precious metals back to the gold IRA company at an inflated price. However, American Hartford Gold doesn't charge any liquidation fees.

While the company doesn't guarantee that it'll repurchase your gold investment, it urges customers to consider liquidating their precious metals at an appropriate time. The absence of a liquidation fee can save you thousands of dollars or more in fees.

American Hartford Gold IRA pros and cons

In this section, we'll cover a few of the advantages and disadvantages to using American Hartford Gold for your gold IRA.

  • Low account minimum
  • Waives fees for the first year
  • Offers a buyback commitment
  • No pricing in online catalogs
  • Annual fees after the initial setup

Pros explained

Low account minimum

American Hartford requires a $10,000 minimum balance for its gold IRA, which is lower than other precious metals IRA providers. For instance, some gold IRA companies will ask that you maintain at least $25,000 in your account.

Waives fees for the first year

American Hartford will waive your first-year fees, including the storage fee, setup fee and annual IRA fee which collectively can add up to a few hundred dollars. Additionally, individuals with higher investment amounts may receive up to three years of waived fees.

Offers a buyback commitment

Although it's not legally guaranteed, American Hartford has a buyback commitment that encourages you to contact them once you begin taking distributions from your gold IRA and want to liquidate your metals. While you don't have to take advantage of this service, many people find it to be a convenient way to convert their gold back into cash.

Unlike many other gold IRA companies, American Hartford doesn't charge any liquidation fees when it purchases back your gold.

Cons explained

No pricing in their online catalogs

American Hartford does not currently list its prices for coins or metal bars in its online catalog. You will have to call a service representative to obtain this information.

Higher-than-average annual fees

American Hartford charges multiple fees, including a custodian fee and an annual IRA fee. Taken together, these fees exceed the industry norm.

Doesn't offer a silver IRA

While you can purchase silver through the American Hartford website, you'll have to go through a competitor if you'd like to start a silver IRA. Currently, American Hartford only advertises a gold IRA on its website.

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American Hartford Gold IRA offerings

American Hartford offers its customers several ways to invest, including self-directed IRAs, gold and silver coins, bars and bullion.

Self-directed IRA

A self-directed IRA (SDIRA) lets you hold alternative investment types including real estate, precious metals and cryptocurrencies. By contrast, a traditional or Roth IRA will limit you to more conventional investments such as stocks, bonds, mutual funds and exchange-traded funds (ETFs). As its name suggests, you're in total control of an SDIRA, with rules prohibiting financial institutions from giving you investment advice since they are self-directed accounts.

American Hartford offers several products that can be nested within a self-directed IRA. You can choose between a regular self-directed IRA, which you can fund through pre-tax dollars, and a Roth self-directed IRA, which you fund with after-tax dollars.

Which IRA works best for you will depend on your individual needs and preferences. As with regular IRAs, self-directed IRAs will allow your investment to grow tax-free. You can access your self-directed IRA after you turn 59 ½. Otherwise, you'll have to pay a 10% penalty on early withdrawals and the amount you take out will count as taxable income.

Keep in mind that if you choose to store your IRA's precious metals in your home, that counts as an early withdrawal according to the IRS and it will be subject to all associated penalties and fees. Additionally, with a self-directed IRA, you must take required minimum distributions, or withdrawals from your account, beginning at age 72 just as you would with a normal IRA.

Gold coins

American Hartford lets you invest in gold coins through your self-directed IRA. Note that the IRS has special stipulations regarding the purity of products held in a gold IRA. For instance, gold bars must be at least 99.5% pure. The IRS also limits what types of coins you can hold in your self-directed IRA. For example, you cannot invest in Swiss Francs or British Sovereigns but you can invest in Australian wildlife gold coins, Canadian Buffalo and American Eagle coins.

American Hartford makes it easy to see and sort gold coins by IRA eligibility. In its gold coin catalog, simply click on the “Gold” and “IRA Approved” tabs to get a full list of gold coins that you can purchase for your gold IRA.

Silver coins

You can purchase silver coins for your IRA through the American Hartford website. Its silver coin offerings are broadly similar to its gold coin products, including Australian wildlife, Canadian Buffalo and American Eagle silver coins. In total, American Hartford offers 13 silver coins that are IRA-eligible. Just as with the gold coins, you can filter out non-IRA qualifying coins by using the sort function at the top of the catalog.

Gold bars

You can choose between a one-ounce bar and a Valcambi Combibar. The latter is essentially a breakable gold bar with an appearance not unlike a Hershey chocolate bar. You can purchase Valcambi Combibars of varying sizes and tear off one-gram chunks without damaging the integrity of the whole. This provides more flexible resale options because you can adjust the amount of the investment you want to liquidate.

If you're wondering how to pay off debt in retirement when your investments are locked up in unwieldy gold bars, Valcambi Combibar may represent a possible solution.

Silver bars

You can choose between a Valcambi Combibar, a 100-ounce and a 10-ounce IRA-compliant silver bar. The IRS requires that only silver bars with a purity of 99.9% or above are eligible for investment in a precious metals IRA.

American Hartford Gold IRA pricing

American Hartford does not list the prices of any of its precious metal products online. To find out how much a particular product costs, you must call a service representative. Overall, American Hartford's pricing model suggests that prices may fluctuate, reflecting the volatile nature of precious metals. While this can make comparison shopping difficult, it isn't uncommon for gold IRA companies.

American Hartford also offers a price match guarantee. This means that if you can find a lower price of metals from another institution, you will get a refund of the difference.

American Hartford Gold IRA financial stability

American Hartford is a privately held company with little publicly accessible information that can provide insight into its financial profile. Currently, it is not rated by any of the three major credit rating agencies.

American Hartford Gold IRA accessibility


You can open a gold IRA account from anywhere in the U.S. To do so, you can call an American Hartford customer service representative and they'll help you fill out the necessary paperwork to get you started with funding your account.

Contact information

You can contact American Hartford in the following ways:

  • Phone: You can reach American Hartford via telephone at 800-462-0071 Monday through Friday from 6:00 a.m. to 5:00 p.m. PST and on Saturdays from 6:00 a.m. to 4:00 p.m. PST.
  • Email: Send email queries to info@hgoldgroup.com.
  • Social media: American Hartford maintains an active social media presence on Facebook, Youtube, LinkedIn and Twitter.
  • Online form: Fill out the online form on its contact us page and a customer service representative will get back to you.
  • Regular mail: Send your letters to American Hartford Gold 11755 Wilshire Blvd., 11th floor, Los Angeles, CA, 90025.

User experience

Based on customer reviews taken from independent third-party platforms, most customers report a straightforward user experience. Most of the set-up and buying process will take place over the phone where your customer service representative will guide you through the necessary steps to create an account and make the initial purchase.

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American Hartford Gold IRA customer satisfaction

American Hartford scores very high across third-party review platforms, and customer reviews are overwhelmingly positive. Praise for the company centers largely on its informative and helpful staff.

On the Better Business Bureau (BBB) website, American Hartford has been accredited since 2016 and receives an A+. Based on nearly 500 customer reviews, the company has a rating of 4.9 stars out of a possible 5. It's closed 14 complaints in the past year and 30 complaints in the past three years. American Hartford holds a perfect five-star rating on Trustpilot based on 1,188 customer reviews.

American Hartford Gold IRA FAQs

Why invest in a gold IRA?

A gold IRA lets you hedge against inflation and market volatility while helping you diversify your investment holdings. Some financial advisors may even suggest holding a percentage of your net worth in precious metals, but typically, they recommend allocating no more than 5% of your portfolio to alternative investments.

Is American Hartford Gold legitimate?

Yes, American Hartford Gold is a legitimate company with an A+ rating from the BBB and close to a five-star average rating on multiple review platforms. It has been in business since 2015 and accredited by the BBB since 2016.

What are American Hartford Gold's storage options?

You must meet certain IRS requirements when storing physical gold, so it’s important that you go through a legitimate storage company. American Hartford currently lists two suggested storage options on its website: Brink's Global Services and Delaware Depository Service Company. Brink's maintains locations in Los Angeles and Salt Lake City, while Delaware Depository has a location in Wilmington, Delaware.

How do I open an IRA with American Hartford Gold?

You'll have to call a customer service representative to get started. They'll guide you through the company's three-step gold IRA set-up process.

How we evaluated American Hartford Gold IRA

We evaluated American Hartford along the following lines:

  • Customer satisfaction according to online reviews from various third-party platforms
  • Ease of use, including how to set up an account and liquidate assets
  • Pricing, including fees compared to other gold IRA providers and cost transparency of precious metals
  • Product options, such as what types of accounts customers can access
  • Accessibility and availability of services and customer representatives

Summary of Money's American Hartford Gold IRA review

A gold IRA can help you diversify your retirement investments while acting as a hedge against inflation and protecting you from market volatility. American Hartford stands out for its stellar customer service track record, low minimum balance requirements and zero liquidation fees. It also offers a buyback and price match guarantee. However, its prices are not listed online.

American Hartford lets you purchase a variety of gold and silver products. You can choose from IRA-eligible coins and bars and non-IRA qualifying investments. While you won't have to pay for fees in the first year, you may be charged expensive fees afterward. American Hartford offers its services nationwide. While it maintains an active website, you'll have to call a customer service representative to set up an account or make a purchase.

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