--- title: Just in Time for 4/20, This Luxury Marijuana Dispensary is Opening in New York. See What It Looks Like description: A new high-end marijuana shop is opening in midtown Manhattan today. See inside 'MedMen.' authors: - name: Kristen Bahler role: Managing Editor url: https://money.com/author/kristen-bahler/ bio: Kristen Bahler has spent more than a decade turning culture, work and consumer spending trends into conversation-driving stories. Today, she leads Money's sponsored content channel and reader-favorite franchises like Best Places to Live and Best Places to Travel. education: Northeastern University, MA Journalism at_money_since: 2016 articles: 52 covers: - Business - Banking - Career Advice - Credit - Credit Cards - Economy and Politics - Education - Health and Wellness - Housing - Identity Theft - Insurance - Investing - Lifestyle - Loans - Mortgages - Personal Finance - Pets - Professional Services - Retirement - Shopping - Taxes - Technology social: - https://www.linkedin.com/in/kristen-bahler/ published: '2018-04-20T10:00:15.000Z' modified: '2024-05-16T13:07:27.000Z' section: Business tags: - cannabis - legal weed - legalize it - Marijuana - medical marijuana word_count: 359 canonical: https://money.com/medmen-new-york-cannabis/ type: Article source: structured-blocks --- > **Disclosure:** We research all brands listed and may earn a fee from our partners. Research and financial considerations may influence how brands are displayed. Not all brands are included. [Learn more](https://money.com/page/disclaimer/). ![MedMen : Fifth Avenue](https://img.money.com/2018/04/180420-weed-store-interior.jpg) *MedMen Fifth Avenue* Think of the new cannabis dispensary in Manhattan as the anti head shop. There’s no paraphernalia in the windows and an engraving of the store’s name, “MedMen,” is the only clue as to what’s inside. Its showroom is bright and airy, with sleek, wood tables containing built-in iPads that let customers toggle through cannabis products, strains, and prices. And there’s nary a bong, pipe, or rolling paper in sight. “This is cannabis in the digital age,” says B.J. Carretta, MedMen's CMO. “This isn’t about stoner culture.” MedMen's New York location opened its doors today, April 20 (*wink*), the newest in a chain of 13 dispensaries with locations also throughout California and Nevada. The company's retail outfit has been dubbed “The Apple Store of Cannabis" and paid $26 million to acquire one of two dispensary licenses in Manhattan, [Bloomberg reports](https://www.bloomberg.com/news/articles/2017-10-27/pot-fund-s-250-million-target-marks-cannabis-industry-milestone). As of now, the only people who can actually buy anything in the Midtown Manhattan location are medical patients who have been prescribed marijuana to treat certain conditions, like chronic pain. To comply with state regulations, MedMen only sells cannabis in the form of tinctures, vape pens, and gel caps. No cookies, no cakes, no gummy bears — and no actual buds. But that could soon change. A recent poll from the [*Pew Research Center*](http://www.pewresearch.org/fact-tank/2018/01/05/americans-support-marijuana-legalization/) found that 61% of Americans favor legalizing marijuana. And New York Governor Andrew Cuomo just allocated funds in his 2019 budget to research the possibility of full legalization for the state. In the meantime, MedMen wants to establish its 2,000 square foot New York facility as *the place* to buy pot in the Big Apple. And it wants to distance itself from the bike peddling, back alley dealer. Earlier this month, Carretta and his team partnered with Paper magazine on “Ember,” a highbrow lifestyle magazine for cannabis users. They also just launched the “Forget Stoner” ad campaign, which profiles 17 real, decidedly non-burnout types — a grandma, an athlete, and a police officer, among others\--who use pot. “Normalization is the entire goal for us,” he says. "If we can provide an atmosphere where people get more comfortable, than it becomes part of the regular conversation.” ![MedMen : Fifth Avenue](https://img.money.com/2018/04/180420-weed-store-exterior.jpg) *MedMen Fifth Avenue* ![MedMen : Fifth Avenue](https://img.money.com/2018/04/180420-weed-store-products.jpg) ```json { "@context": "https://schema.org", "@graph": [ { "@type": "BreadcrumbList", "@id": "https://money.com/medmen-new-york-cannabis/#breadcrumb", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://money.com" }, { "@type": "ListItem", "position": 2, "name": "Business", "item": "https://money.com/business/" }, { "@type": "ListItem", "position": 3, "name": "Retail", "item": "https://money.com/retail/" }, { "@type": "ListItem", "position": 4, "name": "Just in Time for 4/20, This Luxury Marijuana Dispensary is Opening in New York. See What It Looks Like" } ] }, { "@type": "WebSite", "@id": "https://money.com/#website", "url": "https://money.com", "name": "Money", "publisher": { "@id": "https://money.com/#organization" } }, { "@type": "WebPage", "@id": "https://money.com/medmen-new-york-cannabis/#webpage", "url": "https://money.com/medmen-new-york-cannabis/", "name": "Just in Time for 4/20, This Luxury Marijuana Dispensary is Opening in New York. See What It Looks Like", "isPartOf": { "@id": "https://money.com/#website" }, "datePublished": "2018-04-20T10:00:15.000Z", "mainEntity": { "@id": "https://money.com/medmen-new-york-cannabis/" }, "inLanguage": "en-US", "breadcrumb": { "@id": "https://money.com/medmen-new-york-cannabis/#breadcrumb" }, "dateModified": "2024-05-16T13:07:27.000Z" }, { "@type": "Article", "headline": "Just in Time for 4/20, This Luxury Marijuana Dispensary is Opening in New York. See What It Looks Like", "articleSection": "Business", "image": [ { "@type": "ImageObject", "url": "https://img.money.com/2018/04/180420-weed-store-interior.jpg", "width": 3962, "height": 3676, "caption": "180420-weed-store-interior" }, { "@type": "ImageObject", "url": "https://img.money.com/2018/04/180420-weed-store-exterior.jpg", "width": 800, "height": 454 }, { "@type": "ImageObject", "url": "https://img.money.com/2018/04/180420-weed-store-products.jpg", "width": 800, "height": 373 } ], "author": [ { "@type": "Person", "name": "Kristen Bahler", "url": "https://money.com/author/kristen-bahler/", "@id": "https://money.com/author/kristen-bahler/#author", "description": "Kristen Bahler has spent more than a decade turning culture, work and consumer spending trends into conversation-driving stories. Today, she leads Money's sponsored content channel and reader-favorite franchises like Best Places to Live and Best Places to Travel.", "image": "https://img.money.com/2016/08/kristen.png?w=350&h=430&crop=1", "email": "kristen.bahler@money.com", "jobTitle": "Managing Editor", "alumniOf": "Northeastern University, MA Journalism", "sameAs": [ "https://www.linkedin.com/in/kristen-bahler/" ], "worksFor": { "@id": "https://money.com/#organization" } } ], "publisher": "https://money.com/#organization", "datePublished": "2018-04-20T10:00:15.000Z", "description": "A new high-end marijuana shop is opening in midtown Manhattan today. See inside 'MedMen.'", "abstract": "A new high-end marijuana shop is opening in midtown Manhattan today. See inside 'MedMen.'", "@id": "https://money.com/medmen-new-york-cannabis/", "inLanguage": "en-US", "dateModified": "2024-05-16T13:07:27.000Z", "wordCount": 359, "keywords": [ "cannabis", "legal weed", "legalize it", "Marijuana", "medical marijuana" ], "about": [ { "@type": "Thing", "name": "Business", "sameAs": [ "https://en.wikipedia.org/wiki/Business" ] }, { "@type": "Thing", "name": "Retail", "sameAs": [ "https://en.wikipedia.org/wiki/Retail" ] } ] } ] } ```