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By Kate Samuelson
January 19, 2018
Popcorn with movie tickets
Popcorn with movie tickets
Vstock LLC—Getty Images/Tetra images RF

If you thought going to the cinema felt more expensive last year, then you were onto something.

According to reports from the National Association of Theatre Owners (NATO), movie ticket prices went up by 3.96% — meaning the average ticket price for 2017 was $8.97, up from $8.65 in 2016 and $8.25 in 2015.

However, despite the increased prices, the total box office takings declined by 2.55%, affected by a disappointing summer box office, with admission rates dropping by 6%. Lower admission isn’t a huge cause of concern for the industry — according to Deadline‘s reporting, annual admissions have increased four times and decreased five times over the past decade.

Last week, Jumanji: Welcome to the Jungle topped the box office, taking an estimated $27 million in ticket sales. The movie is approaching $300 million domestically and, after grossing $40 million in China, a worldwide total of $667 million.

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The purpose of this disclosure is to explain how we make money without charging you for our content.

Our mission is to help people at any stage of life make smart financial decisions through research, reporting, reviews, recommendations, and tools.

Earning your trust is essential to our success, and we believe transparency is critical to creating that trust. To that end, you should know that many or all of the companies featured here are partners who advertise with us.

Our content is free because our partners pay us a referral fee if you click on links or call any of the phone numbers on our site. If you choose to interact with the content on our site, we will likely receive compensation. If you don't, we will not be compensated. Ultimately the choice is yours.

Opinions are our own and our editors and staff writers are instructed to maintain editorial integrity, but compensation along with in-depth research will determine where, how, and in what order they appear on the page.

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