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By Alicia Adamczyk
September 26, 2016
Arnold Palmer waves before Round 1 of the 80th Masters Golf Tournament on April 7, 2016.
Arnold Palmer waves before Round 1 of the 80th Masters Golf Tournament on April 7, 2016.
NICHOLAS KAMM—AFP/Getty Images

Legendary golfer and beverage aficionado Arnold Palmer passed away Sunday. In addition to amassing millions of loyal fans, Palmer also amassed quite a fortune over his 52-year career: $875 million, according to Forbes, making him the third highest-earning sportsman in history.

Forbes writes that Palmer paved the way for massive endorsement earnings for future athletes like Michael Jordan and Tiger Woods. While the golfer pulled in $3.6 million in prize money over the course of his five-plus-decade career, he earned “240 times that from appearances, endorsements, licensing and golf course design.”

More: Arnold Palmer’s Life in Pictures

Palmer raked in $42 million in 2015 alone, according to Forbes. He was a spokesman for dozens of brands, including Cadillac, Hertz, and Pennzoil. He had a a 50-year long relationship with Rolex, and, of course, licensed his name to AriZona Beverage Co. for a line of popular beverages that brought in $200 million in revenue in 2015.

Advertiser Disclosure

The purpose of this disclosure is to explain how we make money without charging you for our content.

Our mission is to help people at any stage of life make smart financial decisions through research, reporting, reviews, recommendations, and tools.

Earning your trust is essential to our success, and we believe transparency is critical to creating that trust. To that end, you should know that many or all of the companies featured here are partners who advertise with us.

Our content is free because our partners pay us a referral fee if you click on links or call any of the phone numbers on our site. If you choose to interact with the content on our site, we will likely receive compensation. If you don't, we will not be compensated. Ultimately the choice is yours.

Opinions are our own and our editors and staff writers are instructed to maintain editorial integrity, but compensation along with in-depth research will determine where, how, and in what order they appear on the page.

To find out more about our editorial process and how we make money, click here.

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