--- title: Build-a-Bear Is Bringing Back Its Insanely Popular ‘Pay Your Age’ Promotion and They Have a Plan to Avoid Mass Chaos This Time description: The Build-a-Bear Workshop "Pay Your Age" deal is back, and the "Pay Your Age" day is actually spread over a few days in summer 2019. authors: - name: Brad Tuttle role: Senior Editor url: https://money.com/author/brad-tuttle/ bio: Brad Tuttle is a former senior editor at Money with over 10 years’ experience covering a vast number of personal finance topics, including careers, cars, travel, budgeting, investing, insurance, credit cards, consumer psychology, real estate, banking, and shopping and deals. education: Columbia University School of Journalism, MS at_money_since: 2014 articles: 366 covers: - Lifestyle - Banking - Business - Career Advice - Credit - Credit Cards - Economy and Politics - Education - Health and Wellness - Housing - Identity Theft - Insurance - Investing - Loans - Mortgages - Personal Finance - Pets - Professional Services - Retirement - Shopping - Taxes - Technology social: - https://twitter.com/bradrtuttle - https://linkedin.com/in/brad-tuttle-834b225 former_staff: true published: '2019-06-12T16:00:03.000Z' modified: '2024-04-17T11:53:36.000Z' section: Lifestyle tags: - deals - Shopping - Toys word_count: 320 canonical: https://money.com/build-a-bear-pay-your-age-day-deal/ type: Article source: structured-blocks --- > **Disclosure:** Money may earn a commission when you click on the products and services below. Opinions are our own, but compensation and in-depth research determine where and how they appear. [Learn more](https://money.com/page/disclaimer/) about how we make money. ![Build-A-Bear Workshop Store At Mall of America](https://img.money.com/2019/06/build-a-bear-pay-your-age-2019-486167274.jpg) *Build-A-Bear Workshop, at the Mall of America in Bloomington, Minnesota.* Build-A-Bear Workshop is bringing back an insanely popular deal — a "Pay Your Age" promotion offering kids the chance to buy a bear based on how old they are. So a 6-year-old child would pay just $6 for a bear, for example. The Build-a-Bear "Pay Your Age" day appeared in stores last summer, and the deal proved to be incredibly appealing to fans of the retailer, which sells furry creatures at flat prices ($12 and up) before charging extra for accessories and outfits to personalize them. In fact, the "Pay Your Age" deal was too popular for Build-A-Bear to handle. [Massive crowds](https://www.cbsnews.com/news/build-a-bear-workshop-cancels-pay-your-age-sale-amid-massive-crowds-safety-concerns/) showed up at Build-A-Bear stores inside malls all over the country, and customers waited in line for hours. Before too long, the ["Pay Your Age" promotion was shut down](https://money.com/build-a-bear-pay-your-age-shut-down/) based on safety concerns. People still waiting outside the stores were turned away, sometimes with vouchers good for a future discounted purchase. Build-a-Bear [apologized](https://www.usatoday.com/story/life/allthemoms/2018/07/13/build-bear-ceo-apologies-failed-pay-your-age-sale/782550002/), and promised a discount lasting through the summer of 2018, but many customers were disappointed and angry. For the 2019 edition of the ["Pay Your Age" deal](https://www.buildabear.com/promotions-and-events/pay-your-age), Build-a-Bear has made some changes to avoid last year's mishaps (and customer meltdowns). Instead of hosting a single "Pay Your Age" day, Build-a-Bear is asking customers to [enter for a chance to win a ticket](https://www.buildabear.com/promotions-and-events/pay-your-age#enter) valid for up to two pay-your-age bears. You must enter online by Sunday, June 16, for a chance to get a "Pay Your Age" ticket, and tickets must be redeemed in Build-a-Bear stores between June 24 and June 28. Kids must be present when the tickets are redeemed, and there is a limit of one "Pay Your Age" bear per child. Build-a-Bear says it will award more than 200,000 "Pay Your Age" tickets. When you enter to win a "Pay Your Age" ticket, you'll also get the chance for your child to win a Build-a-Bear birthday party experience, valued up to $250. ```json { "@context": "https://schema.org", "@graph": [ { "@type": "BreadcrumbList", "@id": "https://money.com/build-a-bear-pay-your-age-day-deal/#breadcrumb", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "Home", "item": "https://money.com" }, { "@type": "ListItem", "position": 2, "name": "Lifestyle", "item": "https://money.com/lifestyle/" }, { "@type": "ListItem", "position": 3, "name": "Family", "item": "https://money.com/family/" }, { "@type": "ListItem", "position": 4, "name": "Build-a-Bear Is Bringing Back Its Insanely Popular ‘Pay Your Age’ Promotion and They Have a Plan to Avoid Mass Chaos This Time" } ] }, { "@type": "WebSite", "@id": "https://money.com/#website", "url": "https://money.com", "name": "Money", "publisher": { "@id": "https://money.com/#organization" } }, { "@type": "WebPage", "@id": "https://money.com/build-a-bear-pay-your-age-day-deal/#webpage", "url": "https://money.com/build-a-bear-pay-your-age-day-deal/", "name": "Build-a-Bear Is Bringing Back Its Insanely Popular ‘Pay Your Age’ Promotion and They Have a Plan to Avoid Mass Chaos This Time", "isPartOf": { "@id": "https://money.com/#website" }, "datePublished": "2019-06-12T16:00:03.000Z", "mainEntity": { "@id": "https://money.com/build-a-bear-pay-your-age-day-deal/" }, "inLanguage": "en-US", "breadcrumb": { "@id": "https://money.com/build-a-bear-pay-your-age-day-deal/#breadcrumb" }, "dateModified": "2024-04-17T11:53:36.000Z" }, { "@type": "Article", "headline": "Build-a-Bear Is Bringing Back Its Insanely Popular ‘Pay Your Age’ Promotion and They Have a Plan to Avoid Mass Chaos This Time", "articleSection": "Lifestyle", "image": [ { "@type": "ImageObject", "url": "https://img.money.com/2019/06/build-a-bear-pay-your-age-2019-486167274.jpg", "width": 3000, "height": 2000, "caption": "Build-A-Bear Workshop Store At Mall of America" } ], "author": [ { "@type": "Person", "name": "Brad Tuttle", "url": "https://money.com/author/brad-tuttle/", "@id": "https://money.com/author/brad-tuttle/#author", "description": "Brad Tuttle is a former senior editor at Money with over 10 years’ experience covering a vast number of personal finance topics, including careers, cars, travel, budgeting, investing, insurance, credit cards, consumer psychology, real estate, banking, and shopping and deals.\r\n\r\n", "image": "https://img.money.com/2014/01/Brad-Tuttle.png?w=226&h=247&crop=1", "alumniOf": "Columbia University School of Journalism, MS", "sameAs": [ "https://twitter.com/bradrtuttle", "https://linkedin.com/in/brad-tuttle-834b225" ] } ], "publisher": "https://money.com/#organization", "datePublished": "2019-06-12T16:00:03.000Z", "description": "The Build-a-Bear Workshop \"Pay Your Age\" deal is back, and the \"Pay Your Age\" day is actually spread over a few days in summer 2019.", "abstract": "The Build-a-Bear Workshop \"Pay Your Age\" deal is back, and the \"Pay Your Age\" day is actually spread over a few days in summer 2019.", "@id": "https://money.com/build-a-bear-pay-your-age-day-deal/", "inLanguage": "en-US", "dateModified": "2024-04-17T11:53:36.000Z", "wordCount": 320, "keywords": [ "deals", "Shopping", "Toys" ], "about": [ { "@type": "Thing", "name": "Lifestyle", "sameAs": [ "https://en.wikipedia.org/wiki/Lifestyle" ] }, { "@type": "Thing", "name": "Family", "sameAs": [ "https://en.wikipedia.org/wiki/Family" ] } ] } ] } ```