When smacked in the face with inept, indifferent, or just plain bad customer service, some consumers dial up the company to complain and demand proper treatment, while others shoot off angry emails. Still others use their outrage and sense of injustice to get their creative juices flowing. They elevate their complaints to something approaching art in order to simultaneously embarrass the company or organization that did them wrong and shame customer service into rectifying the situation.
Music videos, epic poetry, publicly tattling on the CEO’s mom—these are some of the extraordinary, hilarious lengths consumers have gone to while seeking justice for poor treatment. The rest of us can’t help but chuckle and cheer them along.