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Published: Mar 20, 2023 3 min read
Couple looking at brochure in car showroom
Money; Getty Images

New-car prices have been so high lately that about 60% of shoppers now say they’re worried they can’t afford a new vehicle.

That's according to a report released Thursday by research company GfK AutoMobility, which explored how buyers are coping with surging car costs. Some buyers are taking out longer loans, while nearly half of shoppers who are concerned about affordability said they plan to delay their car purchases by a year or more.

What the research shows