---
title: Starbucks Will Stop Serving Beer and Wine
description: Starbucks has decided to get rid of its Evenings program, which offered beer, wine and small plates, in order to focus on its lunch menu.
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published: '2017-01-09T19:02:38.000Z'
modified: '2024-04-17T04:58:14.000Z'
section: Lifestyle
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  - onetime
  - Starbucks
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![food_-_evening_stores_3](https://img.money.com/2017/01/food_-_evening_stores_3.jpg)
*Starbucks will stop offering beer and wine at certain locations.*

It's last call for happy hour at Starbucks.

More than 400 locations will stop offering a tapas menu that includes beer and wine, [the Seattle *Times* reported](http://www.seattletimes.com/business/starbucks/starbucks-takes-wine-beer-and-food-off-evening-menu-at-its-regular-stores/). The ["Evenings" program](https://time.com/4000140/starbucks-beer-wine-food-evenings/), launched in 2015, was intended to reach out to millennials with a wine list, some craft beers and small appetizers like truffle macaroni and cheese.

The program will end on Jan. 10, though some U.S. licensed stores, as well as a few international stores, may continue to offer the happy hour menu. The chain initially hoped to expand the program to a quarter of U.S. locations by 2020, but it's now nixed the idea in favor of focusing on its [high-end Reserve](https://time.com/4283209/starbucks-roastery-nyc-largest-store/) stores. Beer, wine and spirit will be integrated into some of these locations.

The cafe's food offerings will now be limited to a few lunch items, though it plans to expand those in the future. At a recent investor event, Starbucks executives said, since 50% of foot traffic happens after 11 a.m., they see lunchtime as the largest opportunity for food sales.

Starbucks will push fresh and healthy lunch options, like organic soups and grab-and-go salads and sandwiches. It will also expand its offering of bistro box lunches. It hopes that food will represent 25% of U.S. sales by 2021, up from 20% currently.

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